Spotracer fixes HubSpot portals that should already work. Audits, workflow rebuilds, AI training, and Salesforce migrations. Five productized services, all fixed-price, all scoped to ship.
Portal health check, inherited-portal diligence, or pre-engagement due diligence. A 90-minute walkthrough, a written audit, and the top five fixes prioritized by impact. Best for anyone who suspects HubSpot isn’t pulling its weight.
DeliverablesOne specific problem, fixed end-to-end. Broken routing, busted reporting, unmaintainable workflows. You name the fire, we put it out. Best for teams who know exactly what’s broken.
DeliverablesClaude connected to HubSpot via the free connector, your team trained on how to actually use it. Best for teams who turned on Breeze AI and stopped using it, or want Claude working alongside their CRM.
DeliverablesFractional HubSpot admin for companies past onboarding without a dedicated owner. Best for ongoing operational support without hiring full-time.
Each month includesSalesforce-to-HubSpot migration. Clean cutover, no data loss, no extended SF licensing. Best for teams getting off Salesforce who can’t afford a botched switch.
DeliverablesPole Position Audit identifies what’s broken, why, and which fixes will move revenue. No proposal until we know what we’re proposing.
You pick scope. Fixed price, fixed timeline, fixed deliverables. If we can’t scope it cleanly, we don’t take it on.
We ship the work in your portal. Weekly progress recordings. You watch the changes happen. No black box, no theater.
You get the SOPs, training videos, and handoff materials. Whether you continue with us or not, your team can run the system.
California leads now get state-specific messaging automatically; the contact owner is auto-tasked the moment a lead engages with the sequence.
Form properties capture company size and location upfront; workflow routes to the correct rep at submission. No human gate before the first touch.
Auto-assigned call tasks, centralized Sales Playbooks, and post-demo follow-up sequences. New reps ramped without dropping a single inbound lead.
Replaced the pre-demo scheduling call with instant Chili Piper booking off the form. Fewer drop-offs between intent and demo.
Cadence-driven workflow assigns owner, creates the call task, and starts the nurture in one trigger. Sales manager got hours back every week.
Custom formula fields, standardized lead statuses, and a 60-day inactivity rule fed disengaged leads back to marketing for re-engagement.
I'm Dustin. Six-plus years inside HubSpot. Diagnosing broken portals, rebuilding the workflows that should already work, and running migrations off Salesforce for teams who hit their breaking point.
Now I connect Claude to HubSpot and train teams on how to actually use AI in their day-to-day.
Spotracer is small on purpose. When you hire us, you work with me. Not a pod of juniors, not an account manager who forwards Slack messages to someone you've never met. The trade-off is that we take fewer engagements at a time, and we say no to scope we can't ship cleanly.
Most agencies sell hours. We sell outcomes. Fixed price, fixed scope, fixed timeline. If we can’t scope it cleanly enough to commit to a price, we don’t take the engagement on.
That’s The Lap. Migrations from Salesforce, Pipedrive, Zoho, or whatever you’re escaping. We do the cutover work most agencies won’t quote because it’s actually hard.
We connect Claude to HubSpot using the free connector, identify the three to five highest-value use cases for your team, and train everyone on how to run them. Think: deal summaries, follow-up drafts in your reps’ voices, lead enrichment with reasoning. We build the prompt library, run the training sessions, and support your team for 30 days until it’s muscle memory.
It won’t. We’ve never run an audit that didn’t surface meaningful issues. But if it did, you’d still have a documented portal health report that’s worth the $2,500 to insurance companies, acquirers, and your CFO.
No. We don’t sell hours. If you need ten hours of HubSpot help, the right answer is the Audit. If you need ongoing capacity, that’s Crew Chief. Hourly engagements are how scope creep wins.
For fixed-price engagements, scope is locked in writing at kickoff. If new requirements emerge, we’ll either fold them in if they’re trivial or write a separate addendum with its own scope and price. No surprise invoices, ever.
A Pole Position Audit takes five days, costs $2,500, and tells you exactly what's wrong and what to do about it. No retainer, no commitment, no agency two-step. Just the report.